EA disappointed with 7.3 million Battlefield V sales - Industry

Viewers were first greeted by a serene image of some grass on the Apex Legends stream

Viewers were first greeted by a serene image of some grass on the Apex Legends stream

"Q3 was a hard quarter for Electronic Arts and we did not perform to our expectations". So for us, we don't put anything in the game unless we think it fits and makes the game better'.

During the same call, EA revealed that Battlefield 5's sales had not met their expectations, since its release in November of past year, sparking curiosity about how the gaming giant was going to be able to have both Apex Legends and Firestorm succeed together - highlighting similarities.

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After a hard 2018 characterised by sluggish sales and further loss of ground to multiplayer juggernaut 'Fortnite', EA has taken another huge hit after newly released earnings figures of $262 million for Q3 2018 showed that the company missed its $1.38 billion revenue target for 2018 by some way. As it pertains to EA's third fiscal quarter ended December 31, 2018, the numbers are down from what the publisher was expecting, due in part to Battlefield V under performing. That said, they aren't giving up, as fans tend to play Battlefield for a long time.

Speaking during a recent earnings call, he also claimed that the decision to prioritize a single-player campaign over a battle royale mode - which wll eventually launch in March 2019, four months after Battlefield V first hit shelves - also hurt sales. To showcase this, the company reveals that Battlefield 1 still has around four million monthly players with Battlefield 4 achieving almost two million despite launching five years ago. Both of these numbers fell short of projections, however.

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Behind the significant share price drop, shaving $3.7 billion off EA's market capitalisation, a number of issues were evident in the published financials, and were not helped by lowered forecasts.

According to COO and CFO Blake Jorgensen, FIFA is still performing well despite the other franchises falling.

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