Traverse City Toys R Us Among 180 To Close Nationwide

Toys R Us Files For Chapter 11 Bankruptcy Protection

Toys R Us filed for bankruptcy protection in the US last September

According to the report, the company intends to convert some locations into combined Toys R Us and Babies R Us stores in addition to store closings.

Toys "R" Us is closing 182 stores altogether, after the company declared bankruptcy in September 2017.

The Babies R Us store in Fairfield is on lists posted Wednesday as among almost 200 Toys R Us company stores nationwide that are scheduled for possible closure in coming months. Several other stores will be converted into co-branded Toys 'R Us and Babies 'R Us outlets, Brandon added.

Brandon, who become the company's CEO during 2015 following his spearheading of a turnaround for Domino's Pizza, acknowledged the gaps that existed in customer experience for the all-important holiday shopping season, but made a pledge to focus on the improvement of the shopping experience both in stores as well as online. This came after years of lagging sales from the one-two punch of growing competition from online sellers, along with kids having more interest in tablets and phones and less interest in traditional action figures and dolls.

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Stonecrest Communications Director Adrion Bell said a member of the Babies "R" Us management team confirmed the closure to the city and said the store will begin "store closing sales" February 8 with the goal of closing the store by April.

Toys "R" Us is shutting down a fifth of its stores, including the location on W. Shaw northwest Fresno.

Following the local closure, two Central Ohio Babies "R" Us locations will continue to operate at Polaris and in Reynoldsburg.

Toys R Us has been squeezed by and huge chains like Walmart and has been hobbled by $5 billion in debt.

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Hopefully Toys R Us finds a way to adapt better soon.

"It seems like I can always get something a little bit different here, or they will have what I want here and not hunting around at other stores", Clark said. And there's a chance that not all 182 stores will shutter, if the company can successfully renegotiate its leases. Johnson also blamed a weak marketing campaign and e-mail promotions that didn't create a sense of urgency. Thats four months after the store had filed for bankruptcy protection as its sales dipped and debt grew.

While its numbers have been shrinking, Toys R Us still sells about 20 percent of the toys bought in the USA according to Stephanie Wissink, an analyst at Jefferies LLC.

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