WhatsApp launches app for small businesses

WhatsApp Business Featured

WhatsApp launches standalone Android app for businesses

In the main WhatsApp app, businesses will be clearly distinguished from regular users and will eventually receive confirmation badges. In the chat, tap the menu button and select Report Spam or Block.

Ultimately, the default won't change, and functionality of the service as a whole won't either. Whatsapp says that their business app is mainly designed for large businesses with a global customer base - like airlines, e-commerce sites, and banks. With such a huge audience, businesses would want to create an online presence where their customers can easily get in touch with them. It allows the creation of business profiles that include descriptions of a company, email and store addresses, and website links.

WhatsApp Business
WhatsApp Introduces new Dedicated App for Businesses to Connect With Their Customers

RUN BOTH WHATSAPP MESSENGER AND WHATSAPP BUSINESS: You can use both WhatsApp Business and WhatsApp Messenger on the same phone, but each app must have its own unique phone number.

Account type: your profile will be verified as a company and users will be able to see you as such. Business accounts can also configure default, greeting messages for the sake of introductions as well as away messages to let customers know that they are busy. In its essence, this application will provide the benefits of a Facebook business page on a messaging platform.

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With WhatsApp for Business you can only use WhatsApp Web on one computer. Confirmed Accounts will also be available once WhatsApp confirms the account phone number matches the business phone number. The enterprise version will be aimed at generating revenue, which the company isn't doing now.

WhatsApp announced plans to begin allowing business accounts hoping to make more profit for their corporate parent, Facebook. The company also claims that more than 80% of small businesses in India and Brazil use WhatsApp to interact with their customers. But given that WhatsApp was courteous enough at showing some level of importance towards India in their blog post, we are expecting the app to launch in India in the coming weeks anyway.

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